While it has no doubt made punting life easier and information more accessible, i doubt that the internet has actually improved the profit of the majority of punters. Reasons for punting losses aren't based in areas improved by the internet. The internet has improved information accessability and availability along with more convenient mechanisms to "get on". Punting losses are driven by a lack of form analysis, accepting poor value and not managing money correctly.

In regards to the internet, there was a controlled study once done in the USA relating to information availability and punting success which actually showed that increased information beyond a point did nothing to improve punting success. All it did was improve the confidence of punters, rarely altering the selection they would have made with less information.

On top of this, the record of favourites (i.e. their win rate and % POT) has remained largely unchanged for over 10 years. That suggests that even with improved technology and information, the internet being a large part, that punters today are no better than they were in yesteryear. Sure they are information rich but its not materialsing into better punting returns.



As has always been the case, regardless of how much information is available, the small minority who know how to effectively use info, avoid poor value and manage their money well will always finish in front. This is something the internet has not and will not ever change.